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This program enables you to develop tactical marketing strategies using marketing analytics and prepare you to compete in a rapidly evolving landscape where new opportunities present themselves daily. Understanding marketing analytics allows marketers to strengthen business practices by focusing their time, energy and resources on the right projects and the right customers.
With the growth of white-collar crime and budgetary pressures on law enforcement, many large organizations rely on their internal resources to prevent, detect and quantify fraud. This eight-month graduate certificate program will provide you with in-depth knowledge and computer techniques to investigate fraud, financial disputes and other irregularities in the business world. The growing financial crimes and frauds in organizations have increased the demand for certified finance professionals with the added knowledge of investigative techniques will be able to determine whether an activity is illegal or not. This course aims to develop such investigative skills that are required to expose business frauds, measure subsequent damage, and provide litigation support within the accounting and auditing framework.
This program focuses on the use of modern quality improvement and problem solving methods that support the achievement of performance excellence in manufacturing and associated business processes. A combination of theoretical and practical learning opportunities will prepare you for a variety of management and quality focused career opportunities.
Corporate Account Management program will prepare you for an exciting and financially rewarding career as an account manager/sales professional in the business-to-business (B2B), business to Consumer (B2C), government and institutional marketplaces. In this business graduate certificate program, you’ll learn that because today’s customers are well informed and expect more customized solutions, account managers must have a solid foundation in all areas of sales, marketing and service. This includes prospecting, networking, relationship building, closing and post-sales activities.
The Sustainable Business Management graduate certificate program provides students with the diverse skill set needed to succeed in this dynamic and exciting field. Whether developing a new product or service, enhancing an existing one through a triple bottom-line approach, leading an organization to more sustainable operations or managing change and promoting engagement for sustainability, graduates will be able to apply their skills in a variety of settings. Students are provided with flexible project options, including opportunities to work with local clients and community partners in developing plans to generate greater value, enhanced corporate responsibility and innovative marketing solutions. Students may also take advantage of experiential learning opportunities that extend beyond the classroom, such as volunteering at a local sustainability-oriented organization, and attending field trips, workshops and networking events. Upon program completion, graduates will be well positioned to write the International Society of Sustainability Professionals (ISSP) exam and become a Sustainability Associate (SA).
The Project Management – Environmental (PME) eight-month graduate certificate program prepares students for careers in project development and management in both environmental and civil engineering industries. Students’ studies will encompass all aspects of project management, from the competitive bid process to scheduling, risk management and the closing of projects. During the second semester, students will gain valuable industry experience under the guidance of a mentor.
This eight-month graduate certificate program will provide students with an in-depth understanding of how to lead and manage a non-profit organization towards sustainable growth. Students will learn about program planning, development and evaluation, transparent and ethical corporate governance, and marketing and sales practices. They will explore the latest trends in fundraising, partnerships-building, and volunteer engagement. Students will also learn how to apply common ‘for-profit’ business practices that are adapted and applied to a non-profit organization. Drawing on local, national and international cases, they will be exposed to the diversity of the sector and the challenges in managing large and small organizations.
Big data analytics is the use of advanced analytic techniques against very large, diverse big data sets that include structured, semi-structured and unstructured data, from different sources, and in different sizes from terabytes to zettabytes. What is big data exactly? It can be defined as data sets whose size or type is beyond the ability of traditional relational databasesto capture, manage and process the data with low latency. Characteristics of big data include high volume, high velocity and high variety. Sources of data are becoming more complex than those for traditional data because they are being driven by artificial intelligence (AI), mobile devices, social media and the Internet of Things (IoT). For example, the different types of data originate from sensors, devices, video/audio, networks, log files, transactional applications, web and social media — much of it generated in real time and at a very large scale. With big data analytics, you can ultimately fuel better and faster decision-making, modeling and predicting of future outcomes and enhanced business intelligence. As you build your big data solution, consider open source software such as Apache Hadoop, Apache Spark and the entire Hadoop ecosystem as cost-effective, flexible data processing and storage tools designed to handle the volume of data being generated today.
A research analyst is responsible for researching, analyzing, interpreting, and presenting data related to markets, operations, finance/accounting, economics, customers, and other information related to the field they work in. A research analyst is typically very quantitative, analytical, logical, and good at managing numbers and data. This guide will break down the main aspects of being an analyst in different industries, with a focus on the finance industry.
Content strategists are usually responsible for building out content strategies; and for a good reason, as you’ll soon discover. However, depending on the organization’s size, that responsibility may rest with a senior content marketer or even an SEO specialist.A successful content strategist is a high-level critical thinker, a communicator who can solve problems and stay organized. Solid analytical abilities, coupled with creativity, help content strategists develop high-performing content that tells a brand’s story. Search engine optimization (SEO) and search engine marketing (SEM) skills help ensure the successful execution of any content plan.
Government relations and public affairs are the types of public relations that deal with how an organization interacts with government, with governmental regulators, the legislative and regulatory arms of government. A government relation isthe branch of public relations that helps an organization communicates with governmental publics. Public affair is the type of public relations that helps an organization interact with the government, legislators, interest groups and the media. These two functions often overlap, but government relations is often a more organization-to-government type of communication in which regulatory issues are discussed, communication directed to governmental representatives takes place, lobbying efforts directed at educating legislators are initiated and so on.
Acute Complex Care for Internationally Educated Nurses is one of the best courses to choose from that offers in-depth learning in Health Policy. Graduate Certificate in Acute Complex Care for Internationally Educated Nurses from Georgian College offers exceptional education, high-end practical learning and career opportunities for international students. After receiving their Graduate Certificate in Acute Complex Care for Internationally Educated Nurses from the Georgian College, students will be able to pursue research work as well as work as a professional in the field.
This innovative management-focused program expands on your knowledge of AC and DC power for motion propulsion technologies to explore the design and implementation of electrical automation systems using robotics, programmable logic controllers (PLCs), and fluid power systems. Through hands-on learning in our well equipped training facilities you will learn the skills and knowledge required to contribute to modernization of industry.As a graduate of this program you will be prepared to enter a variety of exciting industrial settings such as manufacturing, automotive, logistics, pharmaceuticals, packaging, food processing.